Early adopter: Desmond Jeffery.
St Bride hails the ‘non-designer’ who’s an unsung hero of British Modernism
‘Late Letterpress: The Work of Desmond Jeffery’ features the output of a jobbing letterpress printer based in London and Suffolk in the 1950s and 60s. Although Jeffery hated being called a designer (he was a printer who knew how to lay out), he produced Modernist work that few English designers of the period could better.
Above: catalogue for the Partisan coffee-house in London, 1959. Top: Red Paper, 1968.
Most of his work was hand-set in metal type. Jeffery was careful in his choice of typefaces: he was one of the first people in Britain to import sans-serif fonts such as Akzidenz Grotesque from the European typefounders.
Above: poster, 1959.
He had an eclectic range of clients, from art galleries to the brewer Greene King and radical political organisations.
‘Late Letterpress: The Work of Desmond Jeffery’ is at St Bride Library, Bride Lane, Fleet Street, London EC4Y 8EE, until 13 November 2009.
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November 4th, 2009 at 11:05 pm | by Craig Atkinson
What’s the font on the pink image and the italic on the brown?
November 5th, 2009 at 12:16 am | by Twitter Trackbacks for Eye blog » Early adopter: Desmond Jeffery. St Bride hails the ‘non-designer’ who’s an unsung hero of British [eyemagazine.com] on Topsy.com
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November 5th, 2009 at 10:49 am | by maxime
Craig, is it a joke?